Sunday, August 26, 2012

“Experts Views on the Value of Business Plans”



“Experts Views on the Value of Business Plans”





I am going to be honest. I personally learned most from my studies in class and my from instructors. Steven Burhoe and Mike Koch were my instructors and I learned most from their guidance and expertise. They laid the foundation down of what a business plan should look like and made sure that my assignment were left with notes to help me make corrections on my assignments to make it a better business plan. I also give the credit for having me research Larry Fox and Tim Berry.

Larry Fox focused on angel investors and how to excite investors. However, it did not play a role or motivate me to write my business plan. I think these key areas will become useful when I am searching for investors to invest in the company. I think that exciting investors are the most important part of presenting to investors. I will be using his advice personally as I speak to the person who wants to invest the most.

Tim Berry was the person I gained some insight. I agreed with Tim that a business plan should tell a story. It should tell the story of the brand. That is what I tried to take away from Mr. Berry’s advice. He said to penetrate the market.

I told the best story I could tell for potential investors to visualize. This story is one that will be told time and time again with revisions that are necessary. I enjoyed working on the business plan for a second time.

The best section of my business plan is the marketing plan and financials. I really think that investors will get the information that they need to make a sound decision based on my research. There are many bright areas of the business plan, but these two stick out just because I think that they what investors care about the most. 

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